Page 25 - CIWA Brand Toolki 2025

Brand Toolkit Cooperation in International Waters in Africa 2025

Typography use cases

Guidelines

CIWA uses consistent typography in reports and
frameworks for a consistent, professional look, in
presentations to guide key points, in digital
content, infographics, data visualization, social
media graphics and web copy. This branding
should be consistent across all platforms
including digital, web and print.

All visual typography should use CIWA teal as the
main color, Nile Blue as secondary and Lake Blue
as the tertiary color

Publications
CIWA publications use the primary CIWA color scheme with
Poppins as the main typeface for titles and subtitles and DM
Sans for body text and captions (see page 28 for more)

Bulletin / Newsletter

For the Bulletin example, follow the
same rules as with CIWA publications:
Main title: 30pt, headings and names:
18pt, body text, job titles and contact
details: 9pt

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