Page 6 - CIWA Brand Toolkit 2026

BRAND TOOLKIT Cooperation in International Waters in Africa 2026

BRAND UPDATE

WHAT’S N EW IN 2026?

The 2026 brand update moves CIWA toward a cleaner, more editorial and more human-centered visual
system. The direction is designed to connect the scale of transboundary water cooperation with the
people, livelihoods, ecosystems and institutions it supports on the ground.

Across publications, campaigns, presentations and digital content, the system should feel confident,
clear and optimistic. The core ingredients are bold photography, generous negative space, simple
gradients, strong typography and the “flow” submark as a recurring visual thread.

This approach builds on CIWA’s existing identity while giving the program a more flexible campaign
language for Annual Report 2026 and beyond.

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