Page 38 - CIWA Brand Toolkit 2026
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Brand Toolkit                 Cooperation in International Waters in Africa                2026




             PRESENTATIONS: FOCUS AREAS




             GUIDELINES


             In CIWA presentations that fall within one of the  four focus are a s ,  typography colors are adapted
             a ccord in g  to the color system (see pages 12, 18 and 29). Here, we use th e example of the  Biodiversity
             and Conservation  focus area, however, the same rules apply across the four focus colors with regards
             to tint and the use of primary, secondary and tertiary colors.

             All font sizes an d spacing rules sti l apply.
                                          l

       Primary    Secondary       Tertiary         Tint 30%



                                                                                        HEX: #19624A      Tertiary

                                                                                        Wetland
                                                                                        green
                                                                                                          Primary
                                                                                        HEX: #5CAD92
                                                                                        RGB: 51, 180, 180
                                                                                        CMYK: 72, 0, 0, 29

                                                                                        HEX: #9ACBBB      Secondary
                                                                                        RGB: 51, 180, 180   (Tint: 60%)
                                                                                        CMYK: 72, 0, 0, 29

                                                                                        Tint: 30%
                                                                                                           Tints
                                                                                        Tint: 15%



       Monochrome contrasting        Tint 15%              Rounded images
              icons (primary)








                       Tint 30%




                       Primary









                     Primary





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